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Case Study: How Transworld Brokered the Successful Sale of Franchise Pizza Store in Tampa, FL

October 17, 2026 by Michael Shea PA

Selling a food franchise involves distinct complexities, from franchisor approvals and lease transfers to valuation adjustments. When the owner decided to exit his established Westshore Pizza franchise in Tampa, Florida, he partnered with seasoned business broker Michael Shea at Transworld Business Advisors.

Through strategic pricing, network-wide co-brokering via the Business Brokers of Florida (BBF) network, and active negotiation through lease transfer hurdles, the transaction closed successfully at $200,000, delivering a clean, cash-heavy exit for the seller and seamless franchise handover to the buyer.

Transaction Snapshot

Transaction Detail Value / Description
Business / Concept Westshore Pizza Franchise
Location Tampa Bay, Florida
Listing / Sold Price $230,000 / $200,000
Listing Number 3353-773665
Seller confidential
Buyer Doughlicous
Seller Agent Michael Shea (Transworld Business Advisors – Tampa)
Buyer Agent Alberto Salazar (Amerivest)
Closing Date October 1, 2026

The Challenge

1. Complex Lease Assignment and Landlord Negotiations

Commercial landlords are notoriously conservative during small business ownership changes. Transferring the franchise lease in Tampa required overcoming strict lease conditions, negotiating assignment terms, and keeping all parties aligned without derailing due diligence deadlines. The buyer being a foreign national, coupled with the economic conditions our nation faces we worked to secure the requisite guarantees to get the buyer approved and through the assignment progess. A out of state landlord being a communication challenge. Lesson for Sellers: when you do renewals remove your personal guarantee as a condition of renewal. Landlords often requires sellers to remain on the leases post sale as extra security

2. Preserving Valuation in Franchise Resales

Franchise operations carry brand stability, but buyers frequently look to discount equipment wear, franchise transfer fees, and royalty commitments. Establishing a competitive market value that validated historical revenue while protecting seller net cash was critical.  Shea and his great relationship with the Franchisor made the transition of the franchise system easy.

3. Co-Broker Coordination

Co-brokered sales require transparent communication between independent brokerages to coordinate buyer documentation, franchisor training clearances, financial deposits, and closing affidavits.

The Strategy

Targeted Franchise Valuation & Positioning

Leveraging deep familiarity with the Westshore Pizza brand and the broader Tampa Bay quick-service restaurant (QSR) market, Transworld priced the business realistically at $230,000. This attracted serious franchise-ready buyers who appreciated the turnkey operation, equipment baseline, and local customer loyalty.

Broadening Buyer Reach via BBF Co-Brokering

Rather than keeping the deal in-house, Transworld leveraged the full reach of the Business Brokers of Florida (BBF) network. Partnering with Alberto Salazar of Amerivest brought the eventual buyer, doughlicous, to the table, creating immediate buyer momentum and eliminating idle days on market.

Hands-On Landlord Mediation

Recognizing that landlord cooperation can stall restaurant sales, Michael Shea intervened directly in the lease transfer process. By structuring a clear operational transition plan and satisfying financial vetting requirements, the advisory team pushed the lease assignment past the finish line.

The Results

  • Closed Near List Price: The transaction closed at $200,000 on October 1, 2026.

  • Substantial Cash at Closing: Structured to provide balance and strong cash realization for the seller without burdensome seller financing contingencies.

  • Streamlined Franchise Transition: The transfer cleared corporate franchisor compliance and secured key closing affidavits, paving the way for the new owners to begin day-one operations under the Westshore Pizza banner.

Key Takeaways for Restaurant Owners Planning an Exit

  1. Brand Experience Matters: Working with an advisor who already understands regional franchise operations (like Westshore Pizza) accelerates buyer qualification and speeds up franchisor approval pipelines.

  2. Never Underestimate the Commercial Lease: Commercial landlords often present the greatest hurdle to a deal. Active negotiation by experienced intermediaries prevents lease assignment stalls.

  3. The Co-Broker Advantage: Co-brokering through professional networks like the BBF exposes your listing to hundreds of registered buyers across Florida, ensuring full market exposure.

Are you evaluating the right time to sell a restaurant or franchise business in the Tampa Bay area? Contact Michael Shea at Transworld Business Advisors to request a confidential business valuation and structured exit roadmap.

Thank you for your interest in this business. Attached are helpful eBooks on buying a business.

I also recommend you check out our podcast and register on our website for our custom buyer matching program. This program uses AI to match you with listings that fit the profile you create, so we strongly encourage you to take advantage of it. You can learn more about how it works in this short video: https://youtu.be/4DwYBYuYwOI.

An NDA will be sent to you shortly. If you don’t see it in your inbox, please check your spam or junk folder.

If you’re searching for businesses in Florida, the best platform to use is the Florida MLS for businesses. While BizBuySell is popular, it’s less user-friendly for searches and most brokers list exclusively on the MLS. You can access the MLS here.

 

Filed Under: bestbusinessbroker, businessbroker, cepa, clearwater, clearwaterbusinessbroker, exitplan, michaelshea, Pinellas, pizza, Pizza Restaurant, Selling A Business, Selling Your Company, Tampa Business Sales, tampabusinessbroker, transworldbusinessadvisors Tagged With: business broker, case study, cepa, Michael Shea, pizza, tampa, Tampa Bay

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